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NEW YORK Prince Sports said Monday that the company has signed a “lifetime endorsement” deal with Maria Sharapova. The contract follows the five-year deal that Sharapova signed with the company when she was 14.
Sharapova will continue to serve as a brand representative through marketing efforts that include advertising, signature product lines, junior tennis programs, global grassroots outreach and “grow-the-game initiatives,” Prince said in a statement.
Terms of the deal were not revealed, but were reported to be $25 million over the next 10 years, according to the Associated Press.
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