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CHICAGO Stouffer’s will hear pitches from the “globally alligned” agencies that work for its parent, Nestle, before deciding where to move its Red Box account, according to a company representative.
The rep declined to disclose which agencies are involved. A decision is expected in June. Annual ad spending on the brand is approximately $35 million.
Nestle shops with global capabilities include Interpublic Group’s Lowe and McCann Erickson; WPP Group’s J. Walter Thompson and Ogilvy & Mather; and Publicis Groupe holdings Fallon and Publicis.
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