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NEW YORK Annika Sorenstam’s decision to play in the Bank of America Colonial golf tournament two weeks ago led to a significant traffic boost to the PGA Tour Web site, according to the latest report from Nielsen/NetRatings.
As the first female golfer to participate in a men’s tournament since 1945, Sorenstam ranked as one of the most popular players on the PGA site, with nearly 40 percent of the surfers logging on from home accessing her scorecard the week ending May 25.
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