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Love to shop? There’s a new magazine meant for you. Hate to shop? This pub’s editorial content is developed with you in mind as well.

Lucky magazine, launched this month by Condé Nast Publications, is about shopping—whether it’s for clothes, jewelry, shoes, cosmetics, gifts, food or home furnishings.

“Women who love shopping will love Lucky for obvious reasons,” said editor-in-chief Kim France. “Women who hate shopping will like Lucky because it does the legwork for them.”

The debut issue features a shopping guide to Los Angeles, 20 pages of holiday gifts and a piece on sexy shoes.





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