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When Elvis was just a toddler, W.I. Simonson was selling cars in Santa Monica, Calif.
A new Los Angeles-area ad campaign is touting the Mercedes-Benz retailer’s longtime presence in the city, with one of the recurring images being a pelvis-shaking Elvis-like rock ‘n roller.
Reads one ad: “Before smog … freeways … rock & roll … television … credit cards … Before any of this there was W.I. Simonson & Mercedes-Benz.”
The campaign was created by Valencia, Calif.,


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