Publicis Lands More Spirits Work | Adweek
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Publicis Lands More Spirits Work

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Allied Domecq has consolidated marketing for all spirits brands, excluding champagnes and wines, with roster shop Publicis Worldwide, the agency said. The move follows the client's split two weeks ago with Cordiant Communications Group [Adweek, May 5]. CCG's U.S. revenue from the account is estimated at $30 million. Publicis previously split assignments with various CCG agencies. Brands already at Publicis include Kahlua, Beefeater, and Canadian Club.