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LOS ANGELES WPP Group’s Ogilvy & Mather is in negotiations with Pharmavite to handle the company’s $20 million Nature Made creative and media account following a review, according to sources.
Ogilvy’s Culver City, Calif. office won over other finalists who also made presentations the first week of November [Adweek Online, Oct. 13]. They included independent Mendelsohn/Zien Advertising in Los Angeles and WPP’s Grey and Y&R, both in San Francisco.
Select Resources International, Santa Monica, Calif.,
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