OfficeMax Taps Mass. Shop for E-Mail Services

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BOSTON E-Dialog said it has been selected to provide e-mail marketing services to OfficeMax.

OfficeMax will use Lexington, Mass.-based e-Dialog’s range of e-mail marketing technologies, strategies, products and services in order to use its customer data to better target its e-mail campaigns.

“We look forward to working with e-Dialog to improve our e-mail marketing channel to increase sales and customer loyalty,” said Cindy Blue, senior director of small business services at OfficeMax.

E-Dialog is a good fit because it “delivers the strategy we need to design and implement effective e-mail marketing programs.





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