New DDB Pair Has Diverse Talents

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DDB Needham’s new co-chief creative officer setup pairs an executive with a record of turning around a moribund agency with a proven new business winner.
Steve Landsberg, who was creative director at Ogilvy & Mather in Toronto, and David Nathanson, formerly a group creative director at DDB here, replace Mike Rogers, who resigned from DDB last week.
Landsberg took over as creative director at Ogilvy in 1995 when the agency hit a “low point,” a source said.

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