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CHICAGO The Neiman Group encourages Pennsylvania residents to make New Year’s resolutions to stop smoking in the state’s latest anti-tobacco effort.
A television spot, currently airing in both 30- and 60-second versions, encourages smokers to quit so they’ll be around for their loved ones’ important events. The spot shows home movie-style clips of important life events, while a male voice sings the New Year’s staple, “Auld Lang Syne.” The spot concludes with the line, “Quit today, so you’ll be around for them tomorrow.”
“Many
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