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NEW YORK NBC plans to launch a new desktop application that will allow PC users to download full-length, ad-supported episodes of its prime-time and late-night shows for one week following their initial broadcast.
The new NBC Direct tool will eventually let users sign up to have episodes of their favorite series automatically pushed to their desktops each week.
NBC Direct, which will debut sometime in October, is the latest on-demand viewing option being offered by the network for its top shows.
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