MoveOn.org Plans Super Bowl Buy

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NEW YORK MoveOn.org, the liberal political advocacy group, revealed its intentions to buy one of the remaining Super Bowl spots at a star-studded gala here tonight. If the deal goes through, it would mark the first time that a political advocacy group advertised on the Big Game, the group said.

MoveOn.org Voter Fund campaign director Eli Pariser outlined the Super Bowl plan to a crowd of about 2,000 at the Hammerstein Ballroom.

If MoveOn.org grabs a spot on Super Bowl XXXVIII, the group likely will air the winning entry from its “Bush in 30 Seconds” contest, which called for submissions of original TV ads focusing on President Bush.



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