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Nearly 700 Campbell-Ewald employees played hooky for a few hours last Thursday, skipping out of work to catch the premiere of Star Wars: Episode II—Attack of the Clones.

The time off came with the blessing of the Warren, Mich., agency.

Twenty-five members of C-E’s human-resources department spent several hours on the Internet purchasing tickets to the films, according to shop representative Gary Lott. There was a limit on how many tickets could be bought at one time, and it took many credit cards to accomplish the feat.

The Detroit-area employees could choose from 11 shows at three theaters.





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