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Match has been named lead advertising agency for Arrow Exterminators.
The Atlanta agency bested crosstown co-finalist BaylessCronin in a review. Search consultant Chick Munhall of The Munhall Group here oversaw the review, which also included KilgannonMcReynolds, Cole Henderson Drake, Huey/Paprocki, Sawyer Riley Compton, T.G. Madison, Bigelow & Eigel and Freebairn & Co., all in Atlanta. There was no incumbent. Billings are undisclosed.
The 38-year-old company was looking for a full-service agency to develop its first multimedia campaign, according to agency founder and creative director B.A.
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