Lubars Leaves BBDO West To Lead Creative Team At Fallon Mcelligott

David Lubars cited two reasons for his decision last week to accept the job as creative director at Fallon McElligott.
“First, it’s Fallon; that’s a special opportunity,” he said. “I’m also ready to go to [an agency’s] headquarters. I feel that I’ve done all I can do at a branch office.”
Lubars, chief executive officer and chief creative officer of BBDO West in Los Angeles, succeeds Bill Westbrook in the Minneapolis shop’s top creative post. Westbrook, who said a year ago that he intended to take a less active role, will remain president of the $486 million agency [Adweek, Aug.