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Account-management revival is long overdue
I read with great interest the recent article by Avi Dan [“Rebuilding the Bridge,” A&C, Sept. 26]. Thank you for publishing it. It’s about time someone had the guts to say what needs to be said.
I too am a veteran of the agency business (30 years) before starting my second career as an educator. I too believe the “strong account manager” system is in the best interest of both the client and the agency.
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