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This week, ‘Adweek’ asked industry execs to name the best and worst Super Bowl ads of all time.
My favorite was Outpost.com, where to get viewers to remember [its] name, [it] had a high school band spell it out—and then released ravenous wolves on them. The worst are usually car ads. The Cadillac-Led Zeppelin ads were a horror show—”You know, Madge . . . it has been a long time since we rock and rolled.” —Bob Merlotti, principal, Skeleton Crew, Los Angeles
Worst: Celine Dion for Chrysler.
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