Jim Beam Cuts to 5 Semifinalists

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CHICAGO Jim Beam’s senior vice president of marketing Tom Hernquist is leaving the company putting a delay in an agency review until a replacement is made, a company representative confirmed.

Hernquist will join Hershey Foods Corp. as senior vice president, chief marketing officer, effective April 28, the Hershey, Penn., company announced.

Meanwhile, five Midwest agencies have made the semifinals in the review for Beam’s $20 million advertising account, a company representative said.

Advancing in the competition for the Deerfield, Ill.,





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