Be Here Corp., Cupertino, Calif., named Steve Stephansen as vice president, marketing and sales. He had previously been founder of Breakaway Marketing Lyn Chitow Oakes has been named vice president of marketing at Flycast Communications, San Francisco. She was formerly vice president of Internet and community services at America Online Excite, Redwood City, Calif., has named Fred Siegel senior vice president of marketing. He held the same title at QVC, West Chester, Pa. Excite also has named John Kelly, formerly head of sales at A&E, as vice president, national sales manager in New York and Joe Parke as regional sales manager for its new Detroit office. Parke was formerly with Imperial Marketing, Detroit.