Hyatt Launches $20 Mil. Campaign

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C-K’s Print Ads Offer a Sense of Discovery for Frequent Travelers
CHICAGO–Hyatt Hotels and Resorts targets discriminating travelers in search of discovery in the first phase of what the company says will be a $20 million national branding campaign.
Print work from Cramer-Krasselt in Chicago breaks this week, with the heaviest weight put on upscale publications The Wall Street Journal, Forbes and The New Yorker, and space also reserved in Time, U.S. News and World Report, Wine Spectator and Cigar Aficionado.




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