Bartoletti to Leave Y&R; Successor Sought
CHICAGO—Young & Rubicam is looking for a new director of broadcast production following Karim Bartoletti's resignation. Bartoletti is moving to Milan, Italy, at the end of March for an executive production post at Film Master, a commercial production house. He was hired by Y&R in July 2000 after four years at DDB.
DDB Adds Creative on Tyson's IBP
CHICAGO—Tyson Foods shifted the creative portion of its IBP business to DDB Chicago from Foote, Cone & Belding. DDB's media arm, OMD, picked up media buying and planning for the account in October. That was also previously at FCB Chicago. The Springdale, Ark., meat processor acquired IBP last summer in a $2.7 billion deal. Spending last year was minimal, according to CMR.
Fallon Ads to Launch BMW 7 Series
CHICAGO—BMW of North America will introduce its 7 Series line of cars with print and TV ads from Fallon Minneapolis. A 60-second TV spot set for the Olympics offers "a new perspective on driving," as a BMW owner poetically offers directions to another motorist. The tag remains, "The ultimate driving machine." BMW spends about $100 million a year, per CMR.
Ex-Leapnet Exec Xistris Joins BVK
CHICAGO—Longtime Leapnet creative Ted Xistris has joined BVK in Milwaukee in a new-business position called chief opportunity officer. Xistris had several roles in his eight years at Leap, including executive creative director of Planet Leap in New York.
McCann Sets New Buick Spot With Tiger
DETROIT—A new TV spot for the Buick Rendezvous starring Tiger Woods breaks Feb. 7 and pairs the golf star with a woman and has a slightly less "comic-book" tone than previous work, according to Dave Moore, executive creative director for Buick agency McCann-Erickson in Troy, Mich. The spot breaks during the Olympics.
Crippen Joins Burnett as ACD
CHICAGO—Leo Burnett hired Stephanie Crippen as an associate creative director/copywriter. Crippen has had stints at Fallon Minneapolis and New York shops Lowe, Bartle Bogle Hegarty and TBWA\Chiat\Day. Burnett's new deputy chief creative officer, Mark Tutssel, was instrumental in bringing her to Chicago, the agency said.
Pepsi, FCB Finalize Settlement
CHICAGO—PepsiCo and Foote, Cone & Belding last month finalized a settlement of a lawsuit in which Pepsi successfully sought to keep certain FCB employees from working on Coca-Cola business. Pepsi's lawsuit argued that FCB couldn't be trusted to keep company secrets once it took over work on Coke brands including Powerade and Dasani water. The settlement, which had been reached in principle in November but remained unsigned because of legal niceties [Adweek, Dec. 17], prevents about a dozen FCB employees from going near Coke work until June 1. The lawsuit led Coke to keep its brands at existing agencies; FCB isn't expect to pick them up until later this year at the earliest.