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U.S. WINE DISTRIBUTOR TAPS NORTH CASTLE
BOSTON-North Castle Partners was named agency of record for French wine maker Georges DuBoeuf, according to agency partner Grant MacDonald. The winery’s U.S. distributor, William Deutsch & Sons in Armonk, N.Y., awarded the account to North Castle’s Stamford, Conn., office after a quiet review. Radio spots are scheduled to break Nov. 5 on the East Coast to introduce Beaujolais Nouveau.
DESIGN FIRM WINS SECURITY TRADERS PROJECT
BOSTON-Greco Ethridge Group, with offices here and in New York, was named agency of record for the New York-based Security Traders Association, an international organization with more than 8,000 members.
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