Wyse Advertising in Cleveland has put its creative department under the direction of Sharyn Hinman by elevating her to senior vice president and creative director of the $133 million agency.
A 13-year Wyse veteran, Hinman succeeds former co-creative directors Chuck Withrow and Tom Smith. Withrow was recently named executive vice president and director of business development. Smith is on long-term disability leave.
Hinman most recently has been a group creative director, working on Applebee's restaurants and Office Depot. For the latter, she developed the current campaign that features comic strip character Dilbert.
"Sharyn has the energy and passion to make an impact on all our clients," said agency president Mike Marino. --Scott Hum