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SAN FRANCISCO Omnicom’s Goodby, Silverstein & Partners will break five TV spots for Emerald Nuts in August as part of Diamond of California’s sponsorship of the 2004 U.S. Olympic teams.
Seven offbeat ads in the initial series of 15-second spots broke in California in February, all playing off the E and N of Emerald Nuts, with themes like “Egomaniacal Normans,” “Entangled Nine-Year-Olds” and “Egyptian Navigators.” All of these bizarre people, a voiceover says, “Love Emerald Nuts.”
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