Going Places

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

If there is such a thing as fear of flying, it seems to have nothing to do with Web surfing. According to Nielsen NetRatings, Milpitas, Calif., and Harris Interactive e-CommercePulse, Rochester, N.Y., Americans spent $1.2 billion this past January booking airplane flights online. The figure is significant because it accounts for almost a third of all U.S. e-commerce transactions. Most people did their shopping at travelocity.com, followed by sites for Southwest, Expedia, Priceline and Delta.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in