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Mike Fox joins Trone Advertising this week as executive vice president and director of account management, ending a 15-year tenure at Long Haymes Carr.
At Trone, Fox, 40, succeeds Natalie Perkins, who became president of the Greensboro, N.C., shop seven months ago.
Fox’s departure from his role as senior vice president and co-director of client services at LHC, Winston-Salem, N.C., follows on the heels of that agency’s hiring Peter Mitchell, who took over the client services department in October.
“I’m betting that Trone is a company worth buying into,” said Fox.
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