FIRM and Easymail Hook Up | Adweek FIRM and Easymail Hook Up | Adweek
Advertisement

FIRM and Easymail Hook Up

Advertisement

FIRM, a provider of online information and research management software, has formed a strategic partnership with Easymail Interactive, a provider of permission marketing services.

Under terms of the agreement, the two companies will implement a cooperative new business development program designed to promote synergies among their client rosters.

In addition, Easymail Interactive will provide FIRM with international respondents for their online marketing outreach.

FIRM's flagship application, confirmit, is a Web-based survey and feedback application, which allows organizations to gather and present information in real-time.

FIRM is headquartered in New York as a subsidiary of FIRM AS, which is based in Norway. Other offices include San Francisco, London and Stockholm.