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New Campaigns Support Regional Coverage, Baseball Thursday
SAN FRANCISCO–Spring is here, and with it the return of Major League Baseball. To greet the arrival of the new season, Foote, Cone & Belding has launched two TV campaigns for Fox Sports Net that are designed to reawaken baseball fever in die-hard fans nationwide.
One effort, supporting various teams in select regional markets nationwide, centers on “Lou,” a silver-haired politician on the campaign trail who doesn’t feel the need to take a stand on the usual national issues such as healthcare or education.
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