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NEW YORK Stylists help men by giving them the haircut they want and need—even if they don’t know it—in two new spots for Supercuts by Element 79 Partners.
In “Mirror” by the Chicago shop, a man’s stylist asks what kind of haircut he wants. Behind the stylist’s “mirror,” his mother and girlfriend send mixed signals through a hidden microphone to the stylist: the girlfriend wants a sexy cut while the mom wants something sensible.
The second spot, “Ladies,” shows a man fantasizing as different women in the salon are telling him what kind of haircut he wants.
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