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CHICAGO-Denny’s restaurants has selected finalists in reviews for general market, African American and Hispanic agencies, according to the consultant overseeing the process.
The Spartanburg, S.C.-based division of Advantica Restaurant Group began a search in March to trim the roster of agencies that had a piece of its $50 million account. Assisting with the review is The Rojek Cutcher Group in Cleveland.
General market finalists are Bernstein-Rein, Kansas City, Mo.; Doner in Southfield, Mich.; Mullen in Winston-Salem, N.C.;
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