Corona Brings Life to the Beach

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NEW YORK If you’ve ever wondered about the origin of the idyllic beach shown in countless Corona Extra ads, a new spot for the beer from Chicago-based Cramer-Krasselt provides a vivid explanation.

Launched on Sunday night’s season finale of Survivor: Fiji, the spot shows what may be the creation of the iconic island.

The action begins with an underwater volcanic explosion that shoots a seed high into the air. The eruption leaves a mass of black land above the water, where the seed takes root and sprouts into a palm tree.



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