CBS to Pull 3 Miller Ads After A-B Protest

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CHICAGO CBS has agreed to stop airing three Miller Brewing TV spots following a protest from Anheuser-Busch that the work is based on improperly conducted taste tests, officials said.

A-B in November filed a protest with the four major TV networks over 11 Miller commercials. A-B argued that Miller’s taste test was improperly conducted in part because people were asked which beer had “more flavor” or “more taste” rather than simply which beer’s taste they preferred.

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