California Awards Minority Work to Crossover

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SAN FRANCISCO Crossover Creative Group, an independent, multicultural advertising agency, has picked up two state advertising accounts targeting the African American market.

The Richmond, Calif.-based agency has been awarded a subcontract from the California Department of Health Services’ Tobacco Control Section. The shop won the business following a review that included Carol H. Williams Advertising in Oakland, Calif. The incumbent was Muse Cordero Chen & Partners in Los Angeles.

Crossover will work closely with Ground Zero in Marina del Rey, Calif.,



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