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Leo Burnett has appointed executive creative director Jonathan Hoffman and director of brand planning Rick Houghton-Larsen vice chairmen of the U.S. agency. In addition to leading creative on the Chicago-based agency’s Nintendo and America’s Beef Producers accounts, Hoffman has recently begun supervising creative on the U.S. Army and Procter & Gamble’s Always and Pert brands. Houghton-Larsen, a 17-year-veteran of the agency, has been the leader of the shop’s planning department since 2001. Leo Burnett’s U.S.
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