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NEW YORK Independent Wieden + Kennedy has won the estimated $5-10 million creative assignment for Mystro TV, a new digital subscription service from AOL Time Warner’s Interactive Video Group, sources said.
DiNoto Lee and Wieden, both in New York, made presentations to client executives late last month [Adweek, May 26].
Less than two weeks ago, Wieden’s Portland, Ore., office won creative chores on AOL’s estimated $100 million corporate image account, beating out Omnicom’s DDB and roster shop BBDO, both New York.
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