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There is good news and bad news for the online air travel industry. The good news is that traffic to airline sites, like American Airlines and JetBlue, is up. The bad news is that it seems to be coming at the expense of traffic to online travel agencies like travelocity.com and priceline.com.
According to a new Jupiter MediaMetrix study, travel agency sites still hold the lead in user traffic, but traffic to airline sites is increasing at a rate higher than that to online travel agencies — and higher than the traffic to travel sites in general.
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