DDB Needham Dallas has released print, outdoor and radio ads trumpeting The Dallas Morning News' new sports columnist, Tim Cowlishaw. One print ad aims to familiarize readers with the writer using the headline, "Tim Cowlishaw (It's pronounced 'Tim')." Body copy goes on to note, "Say it however you want, just as long as you read his new column in Sports Day."
Dan Powers, former senior editor at MatchFrame in Austin, has opened his own visual effects production facility, Power & Light Studios. Powers takes the title of president and digital artist. The company is located at 1000 Brazos, Suite 200, Austin 78701. Telephone: (512) 478-2725. Fax: (512) 478-1257.
Montemayor y Asociados, San Antonio, next week breaks a 30-second television commercial as part of a new Spanish-language campaign for Chrysler Corp.'s Jeep Grand Cherokee. The TV spot, which will be supported by radio executions, will air on Univision and Telemundo.
Dallas-based Streetball International is producing and managing the recently launched 1998 NCAA Football Campus Tour. Designed to promote the college game, the promotional tour kicked off Sept. 2 at the University of Pittsburgh. Its national sponsors are Nabisco Air Crisps, GTE, KFC, Pizza Hut, Taco Bell, Chevy Trucks and Compaq.
KWGC Advertising & Design, Dallas, has formed KWGC express, a graphic services division. For information, contact Patrick Sandlin at (214) 987-4377.
McIntosh Advertising and Design House, Austin, recently completed a trade show graphics assignment for the human resources department of Austin-based Pervasive Software. The materials will be used at job fairs around the country. The ad and graphics specialty company has also relocated its offices. Its new mailing address is P.O. Box 27962, Austin 78755-7962. The delivery address is 7705 Stoneywood Dr., Austin 78731. Phone: (512) 502-9595. Fax: (512) 502-9722.
Resource 3, Dallas, was named marketing and public relations agency of record for the Main Street Fort Worth Arts Festival. The annual event occurs April 15-18 and covers nine blocks of Fort Worth's historic Main Street.
Fort Worth-based Tandycrafts has selected Witherspoon & Associates, Fort Worth, to produce its 1998 annual report. Tandycrafts operates four business units: frames and wall decor, leather and crafts, office supplies, and novelties and promotional items.
The Garrity Group, an Albuquerque public relations firm, has acquired Albuquerque Media Monitoring (AMM), which specializes in television newscast recording and monitoring. Founded in 1989 and previously owned by Jake Crellin, AMM becomes an independently operated subsidiary of The Garrity Group.