Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK When the grungy guy in the video gets the second letter of your name right, interest is piqued. When he gets the full name and follows up with your phone number, eeriness sets in.
While Criss Angel, the magician star of A&E’s Mind Freak show, might not be truly clairvoyant, he has a viral video campaign that makes it seem like he is. The push, created by Omnicom digital agency EVB, uses hundreds of dynamically combined video shots to create the illusion of mind reading.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in