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LOS ANGELES The proposed ABC sitcom based on Geico’s “Cavemen” commercials will be helmed by Grounded for Life creators Bill Martin and Mike Schiff, who have inked a two-year deal with ABC TV Studios.
Under the seven-figure pact, which has an option for a third year, Martin and Schiff are serving as executive producers on the studio’s much-buzzed-about comedy pilot.
Based on the characters from The Martin Agency’s campaign, Cavemen revolves around three cavemen who strive to live normal lives in modern-day Atlanta.
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