GSD&M has promoted Jeff Orth, Lilian Ojeda, Brandon Fowler and Coley Platt to account directors. Orth, who joined the Austin, Texas, agency in 1989, will lead the PGA Tour account, which has been at GSD&M since 1989. Ojeda has been named director of the Kohler account. She has also worked on the Macaroni Grill and Lennox accounts. Fowler has been appointed director on the AT&T account. In his new role, he will focus on AT&T's consumer business. Prior to joining GSD&M, Fowler was at Ogilvy & Mather in New York, where he worked on the IBM account. Platt, who began his career at GSD&M as an intern in 1994, will work on the BMW account.