W+K Preps Next Generation of Management

Colleen DeCourcy is new global co-ECD

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Wieden + Kennedy is preparing the next generation of management with a new global executive team. Colleen DeCourcy, the founder, chief creative officer and CEO of social media firm Socialistic, has been named global co-executive creative director. She’ll work with Mark Fitzloff, the W+K ECD known primarily for his work as CD on the agency’s award-winning Old Spice client, who becomes global co-executive creative director.

In addition, the agency said Dave Luhr, W+K partner and global chief operating officer, would become president.

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