Wealthier Consumers Keep Buying Organic

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High-end consumers are still hungry for costlier organic products, per a recent study from Packaged Facts, a division of Market Research Group.
 
The study found that “premium” consumers (single-person households making $75,000-plus or multiple-person homes pulling in $100,000 or more) made similar food product and store choices during the first quarter of the year compared to Q3 2008.

Premium consumers continue to be more likely than other consumers (28 percent versus 25 percent) to look for organic and natural foods at the grocery store.

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