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NEW YORK Students from William Cullen Bryant High School in Long Island City, N.Y., won the Advertising Futures competition at Advertising Week.
The contest paired teams from 28 New York City public high schools with advertising agencies to create PSAs for the Ad Council urging kids to stay in school.
Challenged to come up with an ad fitting the campaign theme “Boost up,” the winning team worked with Averett Free Ginsberg, New York, to create an ad that prompts teens to “Be a daisy, boost a life.”
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