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Yahoo News has partnered with the production firm Reveille and embattled automaker Toyota to launch a new daily Web series — Who Knew? — that will expound on the site’s most popular news story of a given day.
Who Knew? is aimed at providing a mainstream Web audience with snack-sized features on lesser known aspects of whatever topics are making news at that moment (Yahoo officials claimed that Yahoo News reaches 21 percent of the online audience).
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