Think Jostling For J&J Interactive

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Packaged Goods Marketer Joins Growing March to Online Media
LOS ANGELES–Think New Ideas has emerged as one of the contenders in a review for Johnson & Johnson’s interactive ad business.
Following a path blazed by other large packaged goods marketers such as Procter & Gamble, J&J is looking to hire one or more shops to handle creative development and media planning and buying for online ads.
Think, based in Los Angeles and New York, is one of about five interactive agencies the New Brunswick, N.J.-based





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