Study: More U.S. Hispanics on Web | Adweek Study: More U.S. Hispanics on Web | Adweek
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Study: More U.S. Hispanics on Web

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The growth of the U.S. Hispanic population on the Internet in recent years has accelerated faster than previously expected.

Fifty-two percent of the population is now online, representing 23 million users, according to a new report by eMarketer, which two years ago predicted that the Hispanic Web population wouldn't exceed 20 million until the end of the decade.

Now, the Web researcher forecasts that 29 million Hispanics will be online by 2012, representing nearly 60 percent of the fast growing population. That growth surge