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Specs
Who CCO Casey McGrath (l.) and CEO Elliott Phear
What Creative content agency
Where New York
When Elliott Phear and Casey McGrath co-founded Phear Creative 10 years ago, they were both advertising outsiders. Phear's history as a producer for the likes of MTV's TRL, mixed with McGrath's experience as a music video director, put them in a unique spot to translate brands' cultural DNA into meaningful stories. The agency counts the likes of Jameson, Lancôme and Kings of Leon as clients.
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