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NEW YORK Andrew Swinand has been appointed to the new post of president of global operations, Publicis Groupe’s Starcom MediaVest Group, the agency network has confirmed.
Swinand will report to Laura Desmond, who was named SMG’s global CEO in June. Swinand’s appointment is her first major management move since assuming that post.
The newly created role is designed to fortify operations in Asia Pacific, Latin America and Europe, Middle East and Africa (EMEA), and the CEOs of those regions will report to Swinand.
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