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Expanding its digital out-of-home advertising network, Premier Retail Networks announced Friday (Oct. 16) it had signed a deal to provide national and regional ad sales representation for IndoorDirect, which operates The Restaurant Television Network in quick-service and casual dining restaurant chains.
It’s the third representation deal PRN has inked to leverage its ad sales division for a digital out-of-home network it does not operate.
The deal with IndoorDirect gives PRN, which operates networks in more than 6,400 retail and grocery stores, gives PRN advertisers access to inventory across more than 1,050 restaurants associated with national chains including Wendy’s, Denny’s, Arby’s, Carl’s Jr.,
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