Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Nike’s “Most Valuable Puppets” are back, and they’ve got a mystery to solve. In this second season of the MVP campaign from Wieden + Kennedy, puppet versions of Kobe Bryant and LeBron James tackle the case of the missing Nike Air Max LeBron 7. In the first of a two spots, the investigation starts on a stormy night. Suspects include Bryant, who is preoccupied polishing his ring collection; a cookie-eating neighbor named Lil’ Dez; masked burglar Sticky Pete; and a sexy neighbor who claims to know who the thief is.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in